… pollution of water bodies is not only a function of higher human load but also on account of technology dependence and lack of awareness amongst the masses about the ill effects of pollution … but the most important factor is the indifference of the society about preserva-tion and conservation of the water bodies … . there is a need to look at the threat on river life more realistically, more comprehensively, and above all, with an eye on future to help the country to save itself for the disaster looming large ….